Privacy policy

Privacy Policy

Last updated: 06/19/2025

This Privacy Policy describes how ON Marketing LLC, operator of blackbookspirits.com (“we,” “our,” “us,” or “blackbook”), collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from blackbookspirits.com (the “Site”) or otherwise communicate with us (collectively, the “Services”).

For purposes of this Privacy Policy, “you” and “your” means the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

By using our Site and Services, you agree to this Privacy Policy. If you do not agree, please discontinue use of our Site.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We will update the “Last updated” date and post the revised policy on this page.

How We Collect and Use Your Personal Information

We collect personal information to:

  • Process orders placed through our Site

  • Connect customers with licensed alcohol retailers and fulfillment partners

  • Provide customer service

  • Comply with applicable alcohol laws

  • Improve our marketing and Services

We do not produce or ship alcohol ourselves. All orders are processed and shipped by licensed third-party retailers and fulfillment centers.

Personal Information We Collect

Information You Provide to Us

  • Name, billing/shipping address, phone number, email

  • Order details (products purchased, payment confirmation)

  • Account credentials (if applicable)

  • Communications sent to customer service

Automatically Collected Information

Through cookies, pixels, and tracking tools, we collect:

  • Device type, browser type, IP address

  • Pages viewed, time on site, clicks

  • Shopping activity (cart items, wishlists)

Information from Third Parties

  • Licensed fulfillment partners (order status, shipping updates)

  • Payment processors (transaction details)

  • Advertising partners (campaign performance data)

How We Use Your Information

  • Order Processing – To connect your order with the appropriate licensed fulfillment partner

  • Shipping & Delivery – To provide tracking updates and delivery confirmations

  • Compliance – To verify age (21+) and comply with alcohol laws

  • Marketing & Advertising – To offer promotions and product recommendations (you may opt out)

  • Fraud Prevention & Security – To detect and prevent unauthorized activity

Cookies

We use cookies to enhance your browsing experience and track site performance. You may disable cookies in your browser settings, though some features may not function properly.
For Shopify cookie information, visit: Shopify Cookie Policy.

How We Disclose Your Information

We may share your personal information with:

  • Licensed Retailers & Fulfillment Centers – to process and ship your orders

  • Payment Processors – to handle transactions

  • Marketing & Advertising Partners – for targeted promotions (you may opt out)

  • Service Providers – website hosting, email communication, analytics

  • Legal Authorities – when required by law

  • Business Transfers – in the event of a sale or merger

We do not sell sensitive personal information for profiling.

User-Generated Content

If you submit reviews or other content publicly, it may be visible to others and reused in marketing.

Children’s Privacy

We do not knowingly collect data from individuals under 21. If you believe we have, contact us to delete the information.

Data Retention & Security

We retain personal data as long as necessary for legal, tax, and operational needs, generally up to 7 years. We implement reasonable safeguards but cannot guarantee 100% security.

Your Rights

Depending on your location, you may have rights to:

  • Access, correct, or delete your data

  • Opt out of targeted advertising or data sharing

  • Request a copy of your data

  • Appeal our response to your request

Email sales@vistawinespirits.com to submit a request.

International Data Transfers

Your data may be stored in the U.S. or other jurisdictions. We use lawful mechanisms, such as Standard Contractual Clauses, for international transfers.

Contact Us

blackbook Spirits
Email: sales@vistawinespirits.com
Phone: (619) 614-7953
Based in San Diego, California